Hardware and software report Essay

This logotype is attractive as it advertises its name in its logo and so it is a customful selling point, this is strange former(a) intelligence such as the Apple logo where on that point is no text. Secondly logo uses two work and therefore it olfactory modalitys clean and professional and unalike other parole such as the old Fanta logo (which is cluttered and non colour coordinated). Thirdly this logo is a definite improvement for previous BA logos, such as the unmatchable released on the Queens Birthday in 1991.However the logo hasnt been updated for plainly over fifteen years, certainly there wear been modifications and improvements, and save BA hasnt changed it completely. A report done by The Economist shows this could be why BAs sales commit been f wholeing gradually over the past decade. This logo represents the British based airline monarch. This logo uses two complementary colours, which are violet and yellow. The crown estimate is very sharp because it referes the name of airline. The colours are utilise to great effect on the crown, the fondness part of the crown is filled in with a golden yellow, and the two sides match the purple font.The crown is in a bold shape of an M so that people will notice that it belongs to Monarch wrinkleways. It is extremely simpleton and overly very clever and unique Ryan Air is an Irish Airline company who define in cheap flights. This logo is simple and quite a plain and dull. The writing is pornographic and bold so that people clear read it from a long outperform and so that it stands out and it has a go around catchword underneath persuading potential customers to travel with them. It also has a small image of a golden harp but its not on the battleground of flying, planes, or holidays.The Ryan Air logo is cold too plain and doesnt use the beautiful two colours to effect. 2. 2 My logotypes 2. 3 My Final Logo Mr Jones chose this logo, because he believed this logo represents the et hos and nature of the company. This is one of the only logos to have the slogan of the company underneath. He believed that this was an essential trade point, which reflects the company. After research of existing logos (both travel and non-travel) and their colour scheme, I chose brow, yellow, and black.He chose the com vexer contriveed logos because they look more professional and pleasing to the eye. another(prenominal) factor that was imperative to my chosen design is the survey I carried out (see accessory C for completed survey). 2. 4 travail Evaluation How did you choose what features to take on in your logo? I looked at terzetto incompatible logos and evaluated the good and the knotty things about apiece logo, and then created each of my own logos and trying to include all of the good features that I had spotted, to fool it as effective as possible.I also created a survey on what customers wanted to see in a logo which has given me more of an perceptivity into cus tomers needs. What hardware and bundle did you use? To create these particular logos I used Hardware dell Dimension DM 051 Software Microsoft publishing firm 2007 Microsoft Word 2007 Corel Graphics Designer meshing Explorer 7 (www. logomaker. com) Suggest an substitute way for completing the task and what other hardware or software could you have used? For this task I could have used different programs or I could have edited my drawn designs on the computerSoftware Microsoft PowerPoint 2003/7 adobe Photoshop CS2 Hardware Apple Mac (OS 3. 0 Beta) How well did this task work? boilers suit I think I did quite well on this task, as I managed to use different programs and explore the different features of them, also I looked at the differences in the features between Microsoft Word 2003 and Microsoft 2007, I facial expression this has benefited me greatly. My logos look professional and smart, and I am pleased and the end result, however I feel I couldve put a slogan on all of the logos, not just one.